Korean EdTech startups Sajagaonda and MEA have joined forces in a strategic alliance to reshape student career planning and personalized education. This partnership highlights the growing impact of the Korean EdTech startup ecosystem, aiming to deliver scalable, public-compatible solutions for South Korea’s evolving education landscape.
Sajagaonda and MEA Sign Strategic MOU to Advance Student Career Planning in South Korea
Two emerging players in South Korea’s EdTech startup ecosystem, Sajagaonda and MEA, have formed a strategic partnership to deliver personalized, career-focused education innovations and solutions for students navigating an increasingly competitive academic environment.
The partnership, formalized through a memorandum of understanding (MOU) signed on July 25, 2025, aims to integrate Sajagaonda’s Quest School platform with MEA’s admissions support expertise to enhance student career planning, academic performance tracking, and institutional readiness.
Merging Career Design Tools with Academic Consulting Systems
Sajagaonda, founded by CEO Lee Min Jae, is known for its gamified education platform Quest School, which supports student engagement through mission-based learning that’s aligned with career exploration.
The company’s growing influence within Korea’s public and private education sectors reflects a broader trend in hybrid academic-entrepreneurial learning models.
MEA, led by CEO Lee Yuna, specializes in student admissions consulting and academic record management.
By combining platforms, these two Korean EdTech startups plan to co-develop education programs. This program will address both institutional and learner-specific needs while remaining compatible with public education environments.
Key areas of collaboration include:
- Personalized career pathway design
- Life record (생활기록부) management systems
- Curriculum-linked education programs
- Podcast and content development for student guidance
“This partnership will create powerful synergies. We are committed to helping students discover their unique strengths and walk a successful path forward.”
Lee Yuna, CEO of MEA.
Career-EdTech: A Growing New Vertical in South Korea’s Startup Ecosystem
Furthermore, this alliance between Korean EdTech startup companies Sajagaonda and MEA reflects a broader movement within the Korean EdTech startup space. Companies are now moving beyond test prep and rote instruction to offer student-centered solutions tied to long-term outcomes.
With South Korea’s education system increasingly exploring digital transformation, these collaborations represent early steps toward systemic innovation. Particularly, the Sajagaonda-MEA alliance focuses more on designing a public-compatible model, allowing year-round use by schools and educational institutions.
Sajagaonda has previously partnered with local education offices and is actively expanding its service footprint through platform customization and partnership-led growth strategies.
Strategic Positioning in Korea’s EdTech Policy Landscape
Finally, as South Korea continues to invest in future talent development and digital skill-building, startups like Sajagaonda and MEA are well-positioned to support national education policy objectives.
Their integration of career readiness frameworks into middle and high school education directly aligns with policy shifts focused on lifelong learning and personalized student support.
Though still in early stages, this collaboration may signal the rise of a career-focused EdTech vertical, blending structured academic tools with student identity-building and long-term learning continuity.
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