The global content industry is entering a pivotal transformation — where intellectual property, immersive storytelling, and artificial intelligence converge to create new forms of cultural and commercial value. To explore this evolution, the Ministry of Culture, Sports and Tourism (MCST) and the Korea Creative Content Agency (KOCCA) will host 2025 CONTENT INSIGHT, Korea’s premier creative forum, on November 6–7, 2025, at the Hongneung Content Culture Plaza in Seoul.

Themed “The New Grammar of the Content Industry: IP × Technology,” the event is designed as a strategic global platform that brings together over 2,000 creators, technologists, investors, and policymakers to discuss how innovation is reshaping the business of creativity. The forum will be held both offline and online, with simultaneous Korean–English–Japanese interpretation available.

2025 CONTENT INSIGHT: A Premier Event at the Intersection of IP and Technology

2025 CONTENT INSIGHT—also recognized internationally as Global Content Insight 2025—stands at the intersection of Korea’s creative leadership and global innovation trends.

KOCCA, as the nation’s flagship agency for cultural and creative industries, continues to drive forward Korea’s role as a cultural innovation hub, extending beyond K-pop and K-drama into AI, immersive technology, and IP-driven business models.

The 2025 edition emphasizes how creative IPs evolve beyond traditional boundaries—becoming cross-industry ecosystems that merge entertainment, gaming, education, and digital experience.
For global founders, investors, and policymakers, this event offers rare access to the leaders shaping the next era of storytelling and monetization.

Key topics within 2025 CONTENT INSIGHT include:

• Globalizing Creative IP: How local stories are transforming into global franchises through international co-productions, strategic partnerships, and cross-platform storytelling.
  
• Immersive and Spatial Storytelling: The evolution of narrative through new hardware and interfaces like Apple Vision Pro, Magic Leap, and interactive spatial design.
  
• AI-Powered Creation: The impact of AI on authorship, workflows, and the ethical boundaries of creative production.
  
• Fandom-Driven Business Models: Long-term IP planning that spans industries—from entertainment to food, gaming, and tourism.
  
• Future-Proof IP Contracts and Governance: Legal and policy frameworks for navigating cross-border rights, AI-era copyright, and global licensing.
  

A Global Stage for Strategic Collaboration

Backed by Korea’s Ministry of Culture, Sports and Tourism (MCST) and KOCCA, 2025 CONTENT INSIGHT serves as a high-impact forum where global leaders in IP, technology, and entertainment converge to exchange strategy, insight, and opportunity.

This year’s program is built around keynote sessions, thematic talks, and exclusive linkage workshops — creating structured environments for cross-border collaboration and policy dialogue that bridge the worlds of creativity, investment, and technology.

Attendees will include:

• Executives from K-pop, drama, gaming, and animation companies
• Founders of immersive technology and generative AI startups
• IP strategists, studio heads, and creative entrepreneurs
• Government officials, venture capitalists, and cultural policymakers shaping the global content economy

The event’s curated agenda ensures that each session — from AI storytelling to immersive K-content production — connects participants to real industry perspectives, fostering meaningful dialogue between creative innovation and technological transformation.n ecosystem.

Why 2025 CONTENT INSIGHT is a Must-Attend for Global Industry Leaders

1. Connect with the Architects of the Future Content Economy
Gain direct access to the decision-makers shaping the intersection of entertainment, technology, and IP. Engage with executives from Roblox, YouTube, Unity, Netflix, and global K-content leaders who are driving how stories, brands, and data converge in the digital era.

2. Decode the Next Wave of Creative Intelligence
Discover how storytelling, AI, and fandom are evolving into new business architectures. Sessions will explore immersive IP ecosystems, real-time production workflows, and AI-assisted creativity — offering actionable insights for founders, investors, and creators building scalable creative ventures.

3. Unlock Cross-Border Growth Pathways
Learn how Korea’s creative industry is forging co-production and licensing bridges across Asia, the U.S., and Europe. The event provides a strategic space for networking with policy experts, venture partners, and global studios seeking cross-border collaboration and investment.

4. Navigate Emerging IP and AI Governance
Understand how the global content industry is adapting to AI-driven authorship, copyright reform, and transnational licensing frameworks. Legal and policy leaders will discuss future-ready approaches to ensure creative integrity and sustainable IP monetization in the age of generative technology.

2025 CONTENT INSIGHT: Event Details & Highlights

• Event: 2025 CONTENT INS!GHT (Global Content Insight 2025)
• Theme: The New Grammar of the Content Industry: IP × Technology
• Dates: November 6 – 7, 2025
• Venue: Hongneung Content Culture Plaza, Seoul, Republic of Korea
• Organizer: Ministry of Culture, Sports and Tourism (MCST) & Korea Creative Content Agency (KOCCA)
• Format: In-person conference with real-time global streaming via KOCCA’s official YouTube Channel
• Languages: Korean, English, and Japanese (Simultaneous interpretation provided)

Day 1: Global IP Universe and Fandom Revolution

The opening day examines the business and cultural forces redefining IP expansion and fandom engagement.

Global IP Universe: Expansion Beyond Borders

• Christian Bayley, Global Head of Licensing & Consumer Products, Roblox — explores how Roblox scales user-generated IP into global franchises across fashion, sports, and education.
• Ryosuke Watanabe, Vice President, GREE Entertainment — discusses Japan’s animation IP ecosystem and its global reach.
• Patrick Caligiuri, Media Advisor, UAE National Media Office — presents cross-border strategies for transmedia localization.

Fandom Revolution: The New Engine of IP Business

• Dr. Jane Han, Former Creative Strategist, Netflix & Meta — on worldbuilding and AI-driven fandom engagement.
• Kim Jae-hong, Vice President, 1MILLION Studio — shares how K-pop artists expand their IPs globally through fan-driven business models.
• Shota Tanaka, Group Executive, DeNA — explores how AI transforms fandom culture across games, sports, and anime.

Day 2: Technology-Driven Creativity and AI Innovation

The second day focuses on technology’s expanding role in creative production and IP monetization.

Technology Expanding Creativity

• Joel Kuwahara, Co-Founder & Executive Producer, Bento Box Entertainment (The Simpsons) — presents new workflows that blend AI and animation.
• Lee Ji-chul, CEO, GIANTSTEP — showcases “Immersive K-POP,” redefining idol IPs through virtual production.
• A.J. Wedding, CEO, Orbital Virtual Production — discusses democratizing real-time production using AI.

AI and Creative Innovation

• Timothy Hsu, Head of Business Development, Leonardo.AI (Canva) — explains the art of human-centered AI storytelling.
• Julie Harim Yoon, Media Partnerships Manager, YouTube Korea (Google) — explores how AI tools like automated dubbing expand creators’ global reach.
• Gili Miller, Design Director, Unity — examines creative workflows balancing speed, scale, and authenticity in the AI age.

Exclusive Networking Workshops

KOCCA’s small-group linkage workshops will allow participants to engage directly with key speakers for mentoring and discussion.
Each session will host around 15 participants, selected through advance registration.

Workshop Schedule & Lineup:

• Nov 6 (Thu) 11:00–11:40 — Christian Bayley (Roblox)
• Nov 6 (Thu) 14:50–15:30 — Dr. Jane Han (Former Netflix & Meta)
• Nov 7 (Fri) 11:00–11:40 — Joel Kuwahara (Bento Box Entertainment)
• Nov 7 (Fri) 14:50–15:30 — Timothy Hsu (Leonardo AI)

Past Speakers Who Shaped the Conversation

Since its inception, CONTENT INSIGHT has evolved into one of Asia’s most influential gatherings for creative and tech professionals. The forum has welcomed renowned speakers from across the creative and tech landscape, reinforcing Korea’s growing reputation as a strategic connector of global creative ecosystems.

Past editions featured:

• John Kahrs, Director, Broad Reach Pictures (Academy Award®-winning director of Paperman, co-director of Over the Moon, and former animator at Pixar and Disney)
  
• Gretchen Libby, Director of Specialists, Media & Entertainment, Games & Sports (Notable movies: Star Wars and Transformers).
  
• Dan Smiczek, Virtual Production Supervisor, Amazon MGM Studios
  
• Paul Deetman, Founder & CEO, KeokeN Interactive / Hunchback Studios
  
• Kaushal Modi, Senior Vice President, Jio Entertainment Services (former YouTube and Google executive)
  
• Ryan Michero, Director of Photography, Pixar Animation Studios
  
• Hwang Jae-heon, Executive, Kakao Entertainment
  
• Kim Min-seok, Writer of Juvenile Justice
  
• Choi Hang-yong, Director of The Silent Sea
  
• Seung-yeop Baek, Executive, Locus X
  
• Rene Schultz, Director, Microsoft, expert on immersive content technologies
  

These speakers have shared invaluable insights on storytelling, production innovation, audience engagement, and the future of IP-driven media.

2025 CONTENT INSIGHT: Setting the Tone for the Global Creative Economy

2025 CONTENT INSIGHT stands as a barometer of where global innovation and cultural creation are heading next. It reflects Korea’s growing role as a hub where intellectual property, technology, and creativity converge to redefine how culture is produced, distributed, and monetized.

Extending beyond Korea, the discussions shaping this year’s forum will ripple across Asia, Europe, and North America — influencing how nations, investors, and creators align technology with artistic integrity, economic value, and sustainable IP ecosystems.

From AI to Immersive Worlds — The Next Frontier Starts Here.

This November, the world’s most creative minds are converging to define the future of global content.
Step into Seoul and join them in rewriting the rules of global IP and creative technology.

Join and Register Today

👉 Secure your place at 2025 CONTENT INSIGHT — and be part of the conversation shaping the future of IP and innovation:

Contact for Participation & Inquiries

KOCCA 2025 CONTENT INSIGHT Operational Office
📧 Email: [email protected]
📞 Phone: +82 70 4681 0074

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