The second week of the Seoul Global Startup Center (SGSC) ‘Global Bootcamp’ 2021 started with team building and leadership lessons for the Korean startup participants. Seoul Global Startup Centre (SGSC) ‘Global Bootcamp’ 2021 started on June 7th, with seven Korean startups participating to explore opportunities in the international market will be going on till June 18th.
SGSC 2021 Global Bootcamp has been organized to help enterprising Korean startups connect with accelerators, mentors, businesses, etc., for consultation regarding venturing to the overseas market – particularly the USA and South East Asia region. The program is being held virtually this year, scheduled for six days, spread over two weeks.
Day 4: Leading teams and forming meaningful partnerships for success
This year’s seven startups participating in the Bootcamp have been divided into two groups – three being for USA market expansion and four being in for southeast Asia (SEA) market expansion. The first three sessions of the 2021 SGSC Global Bootcamp on building communities, branding & marketing, sales & distribution were held from June 7th to June 13th. On June 14th, the USA market sessions were interactive and educative. The startup founders that participated in the USA round were were Steve Yang, CEO & founder of Apollo EduTech, Rachel Chung, CEO & founder of BeAptive; and Amy Chu, CEO & Creative Director of Kaesa.
The USA market session started with Ryan Wang’s session on understanding key valuation terms, leadership essentials, and negotiation. Ryan Wang is the founding partner at Outpost Capital, a Silicon Valley VC firm that invests in early-stage startups in technology. He took the Korean startup founders on a journey map from ideation, prototyping, getting together the founding members, initial traction to fundraising. Wang also talked about leadership essentials for startup founders and entrepreneurs, which involve both business and people skills.
The second session was by Buddy Rathmell, founder of Star City Capital & investor at 4BAM. He interacted with the team with some interesting slides about the importance of teams, employees, employers, companies, and founders, showcasing the methods & strategies that can help startup founders employ & retain the best of resources. Finally, Travis Boatman, the CEO of Carbonated Games, an LA-based mobile games studio, led the last session for the USA market team. It was the most interesting and interactive session as Travis shared many personal stories about business, team-building, finding the right founders and team members, concentrating on strengths, etc.
The SEA market session was attended by Chloe Eu, CEO of StyleupK; Cyrus Chow, CEO & co-founder oneCharge; Kyung Dong Kyle Kim, co-founder of Wcoding; and Seungwoo Huh, CEO and founder of SD Networks as participants. The first interaction of the participants on Monday was with Kevin Chandra, Vice President at Indogen Capital, Indonesia, as he talked about evolving founders with the company. He spoke about how the execution of ideas matters over mere ideations. Next, the startup founders asked various questions to Chandra about entering the Indonesian market and understanding the language barriers there.
Dharmadi Gusanto, Investment analyst, Alpha JWC Ventures, led the session next to discuss subjects such as B2B, consumer business, hiring ex-unicorn startup teams from South East Asia for better expansion possibilities, etc. The session concluded with Winzendy Tedja, founder and CEO of Indonesia-based fashion e-commerce Yuna & Co. Zendy answered queries about forming local partnerships, finding about legal regulations, understanding language barriers, adhering to the right kind of partnerships, getting appropriate distributors, etc.
Established in 2016 by the Seoul Metropolitan Government, the Seoul Global Startup Center is jointly operated by startup accelerator N15 and WeWorkLabs Korea. Based in Yongsan-gu, Seoul, the organization offers various kinds of supports for global startups ranging from office spaces and funding vouchers to mentoring services. Seoul GSC is established to serve as the foreigner-friendly startup hub to ease the challenges foreign entrepreneurs face as they start and run their businesses in Korea.
The SGSC 2021 ‘Global Bootcamp’ sessions are scheduled in two weeks, from June 7th to June 18th. Follow SGSC at https://seoulgsc.com/ about different startup programs.
beSuccess Media group, a leading global startup media company in South Korea, designed the accelerator program in partnership with SGSC. KoreaTechDesk will be bringing you details of each session of the 2021 SGSC Global Boot Camp.
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