Korean startup AiForPet Makes Strides in the US Market with Angel Paw Partnership

AiForPet, a Korean pet healthcare startup, is set to make waves in the US market after officially securing a strategic partnership with the American pet platform, Angel Paw. The signed contract, initiated in December of the previous year, signifies a pivotal moment for AIForPet as it expands its reach and solidifies its commitment to providing comprehensive pet healthcare solutions.

The collaboration was forged during AIForPet’s participation in the esteemed Petcare Innovation event in the USA in December. Engaging with key players in the pet industry, including insurance, non-face-to-face treatment, pet food, and commerce, the company successfully inked a deal with Angel Paw.

Originally focused on pet funeral services, Angel Paw has evolved since its inception in 2018, now offering a wide array of services to ensure the overall well-being of pets throughout their lives. Angel Paw’s expansion into comprehensive pet care services aligns seamlessly with AiForPet’s mission. The partnership aims to introduce cutting-edge artificial intelligence (AI)-based pet eye and skin check technology to Angel Paw’s customer base.

At-Home Pet Health Checks with AI Technology

At the forefront of pet healthcare technology, AiForPet has been actively developing and operating ‘TTCare,’ a pet total healthcare app based on AI, since 2020. The app utilizes AI to analyze photos submitted by pet owners, providing real-time notifications of any disease-related abnormalities and facilitating immediate consultations with veterinarians and trainers.

AiForPet is not only focused on individual pet care but is also actively engaged in broader industry initiatives. The company has been selected as an initial partner in the Pet Adoption Gateway (PAG) program planned by Shelter United for a 2023 launch. Additionally, AiForPet is accelerating its entry into the US market by collaborating with veterinary schools to develop AI technology for detecting horse gait abnormalities, expanding its range of veterinary consultation services within the US version of the app.

Eun-ah Heo, CEO of AiForPet, expressed her enthusiasm about the partnership, stating, “Through this collaboration with Angel Paw, we have taken a significant step toward achieving our founding goal of providing healthcare for the entire life cycle of pets. As pioneers in promoting the health and happiness of pets and their owners, we are excited to contribute to the well-being of pets on a global scale.” The strategic partnership between AiForPet and Angel Paw highlights the increasing role of technology in advancing the pet healthcare industry.

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